MINUBO RESOURCES.

Papers and Webinars

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ROSE BIKES: TEST, LEARN, BUILD BIGGER How the bicycle manufacturer increases its success thanks to data transparency. READ PAPER
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BERGZEIT: A STANDARD FOR E-COMMERCE KEY INDICATORS Finally ONE unified vocabulary for all departments.  READ PAPER
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CALUMET PHOTO VIDEO: 53 % TURNOVER INCREASE How the multichannel retailer increases its turnover during Black Week. READ PAPER
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AVOCADOSTORE: DATA INSIGHTS FOR ALL DEPARTMENTS Four employees share their experiences with data analysis and BI. READ PAPER
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BETTY BARCLAY: DATA-DRIVEN PRODUCT RECOMMENDATIONS Higher online sales through intelligent product segmentation. READ PAPER
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INTERSPORT: DATA-DRIVEN ON ALL CHANNELS INTERSPORT sets new standards for the industry. READ PAPER
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INTERSPORT-RETAILER: MARKETPLACE PROFITABILITY INTERSPORT-Retailer removes clutter from its marketplaces.  READ PAPER
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SUGARSHAPE: MARKETING-AUTOMATISATION 2.0 This is how the startup increases its profitability. READ PAPER
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SUGARSHAPE: PREDICTIVE ANALYTICS AND LOGISTICAL INTELLIGENCE "Curated Shopping" - together towards the perfect outfit with FITELLIGENCE. READ PAPER
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STRÖH: KEY FACTORS FOR FINE-TUNING THE MARGIN How the retailer increased its contribution margin by 5%. READ PAPER
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ZOOROYAL: NEXT GENERATION E-MAIL MARKETING More turnover with intelligent e-mail automation. READ PAPER
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FARMTIGER: DATA DRIVEN FROM HOUR 0 What does it mean to be "data-driven" in business and why is it important? READ PAPER
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MASAI CLOTHING: MORE POWER FOR POWER BI More quality through a well-structured database. READ PAPER
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EXXPOZED: PROFITABLE REACTIVATION OF INACTIVE CUSTOMERS 1:1 personalisation instead of mass mailing. READ PAPER
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THE KPI GUIDE FOR GROWTH-ORIENTED RETAILERS Grow fast in e-commerce with these top 5 KPIs. READ PAPER
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THE KPI GUIDE FOR STARTUPS Get started in e-commerce with these top 5 KPIs. READ PAPER
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THE KPI GUIDE FOR MARKETPLACES Build tomorrow's Amazon of your industry today - and do it right. READ PAPER
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7 SUCCESS FACTORS FOR YOUR BI PROJECT The Commerce Intelligence Blueprint READ PAPER
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DATA-DRIVEN TO SUCCESS 5 compelling reasons to exploit your data potential READ PAPER
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SELL DIGITALLY WORLDWIDE How to use data for international success. READ PAPER
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BLACK FRIDAY AND CYBER MONDAY SUCCESS A BFCM Guide for the whole E-Commerce team. READ PAPER
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MAXIMUM MARKETING PROFITABILITY How to allocate your Google Ads budget optimally. READ PAPER
WATCH WEBINAR
PARTNER-WEBINAR WITH ROQQIO AND ROSE BIKES

KPI-driven e-commerce - the key to success.

*only available in German

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PARTNER-WEBINAR WITH EMARSYS AND KICKZ

This is how KICKZ sets standards in the sneaker market.

*only available in German

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PARTNER-WEBINAR WITH PIXI AND DUSCHMEISTER

Business Intelligence is only for the big companies?!

*only available in German

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PARTNER-WEBINAR WITH AKENEO AND MELVIN & HAMILTON

The right product experience thanks to data intelligence.

*only available in German

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PARTNER-WEBINAR WITH SPRYKER AND LASHOE

Own your Data. Own your Business. Own your Growth.

*only available in German

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PARTNER-WEBINAR WITH TRBO AND SUGARSHAPE

Marketing automation 2.0 - how SugarShape increases its profitability. 

*only available in German

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PARTNER-WEBINAR WITH E-VELOPMENT AND VERSANDHAUS JUNGBORN

Accompanying the target group into online business.

*only available in German

 

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LUNCH & LEARN WITH ETRIBES

Data-Driven: Between desire and reality

*only available in German

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ROUNDTABLE WITH BITTERLIEBE, AGICAP AND DIGITALXL

ERP in use - what's next?

*only available in German

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DIGITAL BASH E-COMMERCE DEEP DIVE

Three steps to a successful data culture - Best practices from INTERSPORT, Bergzeit and ROSE Bikes

*only available in German

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HOW TO BUILD A SEXY REPORTING FOR INVESTORS Best practices with Jan Stratmann from BitterLiebe.

*only available in German

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HOW PROFITABLE ARE MARKETPLACES REALLY?

Best-Practices with Nicolas Metzke from Melvin & Hamilton.

*only available in German

 

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STRAIGHT TO THE PERFECT ORDER - 3 BEST PRACTICES FOR OPERATIONAL DATA USE

Best-Practices with Thomas Johanning from ZooRoyal.

*only available in German

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MAKE DATA SEXY AGAIN

Datenkasper live podcast session with Lennard Stoever, János Moldvay and Jonas Rashedi from Douglas.

*only available in German

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FROM DATA COMPETENCE TO DATA CULTURE - 3 PRACTICAL EXAMPLES

Roundtable with Avocadostore,  SwissCommerce & Ahlers.

*only available in German

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FASHIONABLE DATA - HOW DATA IS CHANGING THE FASHION INDUSTRY

Roundtable with Fashion Cloud and Outfittery.

*only available in German

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MORE SUCCESS THANKS TO DATA TRANSPARENCY

Keynote from Marcus Diekmann, CEO ROSE Bikes.

*only available in German

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COOKIELESS AS AN OPPORTUNITY - BETTER DATA QUALITY IN THE ABSENCE OF CONSENT

Inspirational with Alexander Kirtzel, elbwalker.

*only available in German

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BLACK FRIDAY - BETTER MARGINS THROUGH SMART PROMOTIONS

Inspirational with David Goy, vchfy.

*only available in German

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DATA-DRIVEN: BETWEEN DESIRE AND REALITY

Keynote with Dr. Florian Krause, Etribes.

*only available in German

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DIGITAL MATURITY: DOES DATA FORCE YOU TO SET A SPEED LIMIT?

Interactive round with mediawave and Spryker.

*only available in German

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PRIO NO. 1: DIGITAL TRANSFORMATION

Keynote with Dr. Stella Ahlers, Ahlers AG.

*only available in German

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WATCH WEBINAR
WELCOME TO THE DATA FU**-UP STAGE

The most exciting data faux pas by Dr Tim
Wiegels (FREE NOW), Hanna Dittmann (Fashion Cloud) and Mathias Fiedler (ex Outfittery). Moderated by Jonas Rashedi (ex Douglas).

*only available in German

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DATA-DRIVEN WORK IN ECOM - HOW IT WORKS

Roundtable with Paul Wolff (Calumet Photographic), Anny Cardinahl (Odlx), Alexander Bednarz (Bergzeit) and Harald Ostermeir (Storer Handels GmbH).

*only available in German

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WATCH WEBINAR
FLASCHENPOST: MORE THAN A BEVERAGE SUPPLIER

Datenkasper Live Podcast with hosts Lennard Stoever and János Moldvay. Guest Christopher Messina and Titus Braden from Flaschenpost.

*only available in German

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SNEAK PEAK OF THE NEW ANALYSIS FEATURES OF MINUBO

Product Tour with our data expert Matthias Kovarik

*only available in German

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STEP BY STEP TO A SUSTAINABLE ECOM INFRASTRUCTURE

Xentral Roundtable with Dirk Limmer (packs GmbH), Moritz Simsch (Sause GmbH) and Maximilian Liepelt (3Bears Foods GmbH).

*only available in German

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KEY FACTORS FOR FINE-TUNING THE MARGIN

Best Practice with Patrick Ströh, CEO Ströh E-Commerce.

*only available in German

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MORE THAN 10% PROFIT THROUGH PREDICTIVE PRICING

Best Practice with Nicolas Glück (LaShoe) and Moritz Knabben (7Learnings).

*only available in German

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TOP OR FLOP? HOW TO FUTURE-PROOF YOUR BUSINESS MODELS

Inspirational with Yara Molthan, Spryker.

*only available in German

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LET'S TALK ABOUT MARKETPLACES

Roundtable with industry expert Stefan Wenzel, Torben Irmer (heyconnect) and Claudia Nölken (Otto Market).

*only available in German

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LET'S GET READY TO RUMBLE - BI & ANALYTICS TOOL-BATTLE STAGE BY OMR REVIEWS

Tableau, adverity and minubo entered the ring, moderated by Dr. Florian Krause (Etribes).

*only available in German

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CHANGING THE APPROACH OF MARKETING CAMPAIGNS

Best Practice with Carsten Schmitz, CDO INTERSPORT Deutschland e.G.

*only available in German

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OPTIMISED LOGISTICS THROUGH BETTER INSIGHTS

With Dirk Haschke from Descartes Systems and Andreas Bindhammer from climbing and outdoor expert eXXpozed.

*only available in German

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LIVE ON AIR: KASSENZONE PODCAST WITH BERGZEIT

Alexander Graft takes you into the podcast booth - to the Kassenzone livestream. Guest: Bergzeit CEO Markus Zabel

*only available in German

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MARKETPLACE STRATEGY BASED ON DATA

Roundtable with Alex Ciorapciu (Tradebyte), Marcel Kühne (JC New Retail), Johannes Blindhuber (limango) and Marcel Brindöpke (heyconnect).

*only available in German

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KI IN RETAIL - INNOVATION, OPPORTUNITIES AND CHALLENGES

Roundtable with industry experts Mona Wrobel (SECJUR), Sascha Netuschil (bonprix) and Joachim Stalph (elabotatum).

*only available in German

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IT'S QUIZ TIME: WHAT IS YOUR GUESS?

Fun Session with Martin Groß-Albenhausen (bevh). His guest: Prof. Dr. Jan-Paul Lüdtke (FH-Wedel).

*only available in German

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INTERSPORT SIMPLIFIES DATA ACCESS ALONG THE SUPPLY CHAIN FOR ALL STAKEHOLDERS

Best Practice with Dr. Alexander Rau, Head of Data, Analytics and AI at INTERSPORT Deutschland.

*only available in German

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HOW SMART SEGMENT ANALYSIS AND AUTOMATED CUSTOMER DATA PROCESSING BOOST SALES

Best Practice with KICKZ CTO Sebastian Schneider.

*only available in German

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MINUBO - SNEAK PEAK OF VARIOUS USE CASES

Product Tour with minubo Data expert Matthias Kovarik.

*only available in German

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HOW PACKSTER IS CONQUERING THE B2B PACKAGING MARKET THROUGH MARKETING AUTOMATION

Best Practice with packster.de CMO Dirk Limmer.

*only available in German

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PAUL WIEGAND'S STRATEGY FOR SUCCESS: FOCUS ON INTERNATIONALISATION

Best Practice with Sebastian Ruhl (Paul Wiegand), Stefan Kahr (NEKOM) and Michaela Weber (BigCommerce).

*only available in German

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THE GUIDE TO THE ULTIMATE BI-TOOL STACK

Educational with Felix Rahlmeyer (OMR Reviews) and Data expert Tim Wiegels.

*only available in German

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MY DATA + YOUR DATA = OUR BUSINESS

Keynote of Dörte Kaschdailis, CEO opexxia.

*only available in German

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10 QUICK QUESTIONS TO...

... Dorit Posdorf, CCO flaconi.

*only available in German

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TRENDS AND CHALLENGES IN THE MARKETPLACE BUSINESS 2023

Roundtable with Valerie Dichtl (Marketplace Uni), Felix Ufer (Paperlike), Stefan Röttger (TRADEBYTE), Andreas Fischer (minubo) and Ingrid Lommer (INTERNET WORLD).

*only available in German

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HOW PROFITABLE IS YOUR MARKETPLACE?

Experiences of Daniel Karwacki, CEO of the INTERSPORT retailer World of Sport.

*only available in German

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6 HURDLES TO OVERCOME IN THE MARKETPLACE BUSINESS

Marcel Brindöpke (heyconnect) reveals the six hurdles to overcome in the marketplace business to achieve operational excellence.

*only available in German

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GET YOUR NUMBERS RIGHT - UNDERSTANDING AND APPLYING ECOMMERCE KPIS

Roundtable with Julia Bösch (Outfittery), Peter Schön (arena Water Instinct) und Christian Dethlefs (SCAYLE).

*only available in German

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ECOM KPI STANDARD - BERGZEIT USES ONE VOCABULARY FOR ALL DEPARTMENTS

Experience of Alexander Bednarz, Head of BI at Bergzeit.

*only available in German

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INVISIBLE, UNDERESTIMATED AND INDISPENSABLE: WHAT'S BEHIND A COMMERCE DATA MODEL

minubo KPI expert Anne Golombek talks about the what, why and how of a future-proof data model

*only available in German

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