Omni-Channel Intelligence for Your Omni-Channel Brand:

Drive Growth by Leveraging Synergies Between Online & Offline Channels

Do you want to make the omni-channel paradigm “buy anywhere – fulfill anywhere” become a reality and turn your customers’ multi-channel journey into one holistic brand experience – no matter whether touchpoints take place online, mobile, in store, via email or in your call center? Then you will need one thing first of all: A unified system architecture that allows you to obtain a 360° view of your customers and channels.

Do you want to make the omni-channel paradigm “buy anywhere – fulfill anywhere” become a reality and turn your customers’ multi-channel journey into one holistic brand experience – no matter whether touchpoints take place online, mobile, in store, via email or in your call center? Then you will need one thing first of all: A unified system architecture that allows you to obtain a 360° view of your customers and channels.

Unified Reporting

For Full Transparency

Gain a holistic view of your business with comprehensive reporting across all channels. Understand how channels interact in regard to customers, products and regional impact.

Unified Customer Journey

For 1:1 Marketing

Understand how customers experience your brand and support their omni-channel journey at every touchpoint. With one central data base holding 360° customer profiles, 1:1 marketing across channels becomes a reality.

Unified Operations

For Maximum Efficiency

Let customers buy anywhere, fulfill anywhere and return anywhere. Predict behavior and ensure smooth execution of operations. Monitor order volume and product performance across channels and adjust local stocks in time.

+++ SMARTPAPER +++

Accelerate Omni-Channel Excellence:

Key Success Factors for Building a Strong Omni-Channel Business for Your Brand

Omni-Channel is not just one of the big buzzwords commerce organizations are confronted with. It is far more than that – especially when it comes to putting your brand ahead of the competition. In our new SmartPaper we will provide you with the most important information about building a strong omni-channel strategy.

Download SmartPaper

Understand Interactions Between all Existing Touchpoints

Your Customers’ Omni-Channel Journey at one Glance

Maximum Campaign ROI

Approach your customers according to their channel preferences: Segment them by journey data and reach out to them where they’re most likely to listen to you. Thus, you’ll be able to optimize budget allocation and increase campaign ROI.

To-the-Point Communication

Your customers want to feel like they’re cared for individually, so make sure you build the right communication. If someone is used to buy bags via your app and jeans in your store, send him or her according promotions. Thus, you’ll significantly increase brand loyalty.

Optimized Shopping Experience

Implementing concepts like pick-up-in-store or cross-channel promotions can require huge investments. Only if you understand inter-channel customer behaviour, you’ll understand what’s actually crucial for your business and can take the right actions.

Sign up for a Discovery Workshop!

If you’d like to explore how minubo can help accelerate your omni-channel strategy, sign up for a discovery workshop and, together, we’ll work out your goals and challenges as well as a possible target architecture scenario and project outline.

Step 1 – Analysis: Business Model, Infrastructure, Organization & Stakeholders
Step 2 – Collection: Use Case Clarification, Requirements Gathering, Discussion
Step 3 – Conceptualization: Conceptualization of Target Setup, Discussion of Possible Scenarios, Project Outline & Next Steps

Don’t hesitate to reach out to us directly at any time!

  +49 (0)40 – 398 06 75-101
  contact@minubo.com